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A Cut Above: Introducing Umberto Giannini, the Vegan and Cruelty-Free Haircare Brand

About Umberto Giannini

Umberto Giannini, a renowned British hairdresser, revolutionized the haircare industry in the 1990s with his innovative approach to natural movement and texture in hairstyling. He was the youngest ever British Hairdresser of the Year and has since become a celebrity stylist, television presenter, and co-founder of the haircare brand that bears his name.

Standout Features

Umberto Giannini's haircare products are designed to cater to every hair type, from curly to coily, wavy to straight. Their iconic Curl Jelly range is a global bestseller, loved by curls across the world. The brand is committed to being vegan and cruelty-free, using only plant-based and synthetic ingredients with no animal-derived components.

FAQs

Umberto Giannini provides a comprehensive FAQ section on their website, addressing common questions about their products and brand. They clarify that their products are designed for everyone to achieve salon-quality performance at home, with ranges catering to specific hair types and concerns.

The brand also addresses concerns about sensitive skin and allergies, suggesting the use of their Scalp Restore range and recommending a patch test before using any new products. Additionally, they note that most of their products are Curly Girl Friendly, with the Curl Jelly and Curl Whip mousse being a great duo for bouncy, defined curls.

Umberto Giannini's commitment to being vegan and cruelty-free is a core part of their brand identity. As co-founder Claire Shread states, "We make vegan and cruelty-free haircare, not because it's a trend but because we believe that no animal should be harmed in the name of beauty."

The brand's mindfully-made products are tested in their salons and designed with attention to every detail, from look to feel. Umberto Giannini's status as a Certified B Corporation further demonstrates their dedication to social and environmental responsibility.

In conclusion, Umberto Giannini is a haircare brand that celebrates natural texture, offers products for every hair type, and prioritizes ethical and sustainable practices. With its innovative founder, standout features, positive user reviews, and commitment to customer satisfaction, Umberto Giannini is poised to continue its legacy of transforming hair and empowering individuals to love their locks.