18% Off Rado Vouchers, Discount Codes (2 Active) Nov 2024

About Rado

Rado, a luxury Swiss watch brand, was founded in 1917 in Lengnau, Switzerland, by brothers Fritz, Ernst, and Werner Schlup. Initially operating under the name Schlup & Co., the company quickly grew to become one of the largest producers of watch movements by the end of World War II. In 1957, the brand was officially renamed Rado with the introduction of its first collection, the Green Horse. Renowned for its innovative designs and pioneering use of materials, Rado has established itself as a leader in modern watchmaking, focusing on creating durable and stylish timepieces that stand the test of time.

Distinctive Features of Rado Watches

Rado watches are celebrated for their innovative use of materials and cutting-edge design. The brand is particularly known for its high-tech ceramic watches, which are not only scratch-resistant but also lightweight and comfortable to wear. Rado has pioneered several materials throughout its history, including:

• High-Tech Ceramic: Introduced in the 1980s, this material is durable and hypoallergenic.
• Cermet: A combination of metal and ceramic that offers enhanced durability.
• Plasma Ceramic: A unique material that provides a metallic sheen without using any metal.

The design philosophy of Rado emphasizes minimalist aesthetics with clean lines and simple dials, often collaborating with renowned designers to push the boundaries of watch design. The brand's commitment to innovation is encapsulated in its motto: “If we can imagine it, we can make it.”

Frequently Asked Questions

1. What makes Rado watches unique? Rado watches are unique due to their innovative use of materials like high-tech ceramics, which provide scratch resistance and durability while maintaining a lightweight feel.

2. Are Rado watches waterproof? Many Rado models are designed with water resistance features; however, it's essential to check individual product specifications for exact water resistance ratings.

3. Where can I purchase Rado watches? Rado watches can be purchased through authorized retailers, luxury watch boutiques, and online platforms including their official website.

4. Do Rado watches come with a warranty? Yes, Rado offers a warranty on their watches which typically covers manufacturing defects for a specified period after purchase.

5. How do I care for my Rado watch? To maintain your Rado watch's appearance and functionality, it is recommended to clean it regularly with a soft cloth and avoid exposing it to extreme temperatures or chemicals.

Rado continues to innovate while honoring its rich heritage in Swiss watchmaking, making it a favored choice among watch enthusiasts worldwide.