$570 Off Productside Discount Codes (2 Active) November 2024

About Productside

Productside, formerly known as 280 Group, is a leading consultancy and training provider in the field of product management. Founded in 1998 in Silicon Valley, the company was initially named after the highway connecting Silicon Valley to San Francisco, symbolizing its mission to bring Silicon Valley's product management best practices to the world. However, as the company expanded globally, the name's relevance diminished, leading to a rebranding effort that resulted in the new name, Productside. This change reflects the company's commitment to being a trusted partner for product managers and leaders, providing guidance and clarity in the complex field of product management.

Standout Features

Productside stands out in the product management space through several key features:

• Comprehensive Training and Consulting: Productside offers tailored training and consulting services designed to transform companies by addressing common challenges such as unclear roles and responsibilities, poor stakeholder alignment, and low market and customer understanding. Their approach includes clarifying roles, training product managers in practical techniques, and coaching teams to enforce great product practices.
• Expertise and Experience: With over 20 years of experience, Productside has amassed extensive knowledge of how thousands of product teams operate. This expertise is leveraged to solve the most valuable problems for product teams, ensuring high performance and successful product launches.
• Innovative Methodologies: Productside employs innovative methodologies like the Product Roundtable process, which fosters collaboration, transparency, and strategic alignment across executive leaders and product teams. This approach drives real cultural change within organizations, emphasizing the importance of product management.
• Personalized Approach: The company's professionals have been in the trenches and understand the challenges product teams face on a deeply personal level. This empathy allows them to be flexible with their engagements, making each interaction highly personalized and effective.

FAQs

What is the history behind Productside's rebranding?

Productside, formerly 280 Group, rebranded to better reflect its global reach and commitment to product management. The original name was tied to a Silicon Valley highway, but as the company expanded, the name became less relevant. The new name, Productside, symbolizes their mission to be by the side of product managers and leaders.

What services does Productside offer?

Productside offers tailored training and consulting services aimed at transforming product teams. Their services include clarifying roles and expectations, training product managers in practical techniques, and coaching teams to enforce great product practices.

What is the significance of Productside's new logo and branding?

The new logo, inspired by product workflows, forms a "P" shape, aligning with the company's name. The branding includes a distinct color palette of green, white, black, and gray, along with secondary colors for course materials. This visual identity reflects the company's innovative and expert nature in product management.

How does Productside support its clients?

Productside supports its clients through personalized engagements, free resources like webinars and playbooks, and innovative methodologies such as the Product Roundtable process. This approach helps in driving real cultural change and fostering collaboration and transparency within organizations.

What sets Productside apart in the product management space?

Productside's deep commitment to making each engagement a success, its extensive experience, and its innovative methodologies set it apart. The company's ability to empathize with client needs and its focus on driving real cultural change within organizations are particularly noteworthy.