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About OUIVE

OUIVE, pronounced "weave," is a distinctive brand that specializes in high-quality, handmade Moroccan rugs and home goods. Founded in 2018 by Kristina Williamson, OUIVE embraces the philosophy of the "slow home," advocating for quality over quantity in a world dominated by fast fashion. The brand offers both customizable made-to-order rugs and a curated selection of ready-to-ship options, all crafted from premium live wool sourced in Morocco. OUIVE aims to foster a deeper connection between consumers and their possessions by highlighting the artistry and craftsmanship behind each piece.

Unique Features of OUIVE

OUIVE stands out in the competitive home decor market through several key features:

• Handmade Craftsmanship: Each rug is meticulously hand-knotted by skilled artisans in Morocco, ensuring that every piece is unique and of the highest quality.
• Customizable Options: Customers can design their own rugs, selecting size, color, and pattern to suit their individual tastes and home aesthetics.
• Ethical Production: OUIVE partners directly with weavers, ensuring fair compensation and supporting sustainable practices within local communities. This model emphasizes transparency and ethical sourcing.
• Diverse Product Range: Beyond rugs, OUIVE offers an array of home goods that complement their textile offerings, enhancing the overall shopping experience.

Customer Feedback Insights

User reviews provide valuable insights into the OUIVE experience:

• Quality and Aesthetics: Many customers rave about the quality of the rugs, noting their durability and beautiful designs. Reviews on platforms like Trustpilot highlight how these rugs transform living spaces with their vibrant colors and intricate patterns.
• Customer Service: Feedback often mentions responsive customer service that assists with custom orders and inquiries. Positive experiences are frequently shared on social media platforms like Instagram and YouTube, where users showcase their purchases.
• Delivery Experience: While most reviews are positive, some customers have noted delays in shipping times for made-to-order products. However, many appreciate the communication regarding their order status.

Promotions and Loyalty Programs

OUIVE frequently runs promotions to make its products more accessible:

• Seasonal Sales: The brand offers significant discounts ranging from 50% to 70% off on ready-to-ship rugs during promotional events.
• Loyalty Program: OUIVE has a loyalty program that rewards repeat customers with points for every purchase, which can be redeemed for discounts on future orders. This initiative encourages customer retention and fosters a community around the brand.

Frequently Asked Questions

What materials are used in OUIVE rugs?

OUIVE primarily uses high-quality live wool sourced from Morocco, ensuring that each rug is not only beautiful but also durable.

How long does it take to receive a custom rug?

The production time for custom rugs can vary based on complexity but generally ranges from 6 to 12 weeks. Customers are kept informed throughout the process.

Can I return or exchange my rug?

Yes, OUIVE has a return policy that allows customers to return or exchange items within a specified period if they are not satisfied with their purchase.

Are there care instructions for maintaining my rug?

OUIVE provides detailed care instructions to help customers maintain their rugs' beauty over time. Regular vacuuming and professional cleaning are recommended to preserve the quality of the wool.

Does OUIVE ship internationally?

Yes, OUIVE offers international shipping options for customers outside of the United States, expanding access to its unique products globally.

By focusing on craftsmanship, ethical practices, and customer satisfaction, OUIVE positions itself as a leader in the handmade rug market while promoting a lifestyle centered around quality and mindfulness.