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About Myntra

Myntra is a leading Indian fashion e-commerce company headquartered in Bengaluru. Founded in 2007 as an online portal for personalized gift items, Myntra quickly pivoted to focus on fashion and lifestyle products in 2011. The company was acquired by Flipkart in 2014 and became part of the Walmart Group in 2018. Today, Myntra offers over 6,000 fashion and lifestyle brands, including international labels like H&M, Levi's, Mango, Marks & Spencer, Nike, and Puma, serving customers across more than 19,000 pincodes in India.

Key Features That Set Myntra Apart

Mobile-First Approach

Myntra was an early adopter of a mobile-first strategy, shutting down its website in 2015 to become an app-only platform. This move allowed the company to provide a seamless shopping experience tailored for the growing base of smartphone users in India.

Personalized Recommendations

Myntra leverages data analytics and artificial intelligence to understand customer preferences and offer personalized product recommendations, enhancing the overall shopping experience.

Exclusive Collaborations

The company has partnered with renowned fashion designers and international brands to offer exclusive collections, such as collaborations with Manish Malhotra, Ritu Kumar, Rohit Bal, H&M, and Nike.

Try & Buy Feature

Myntra introduced the Try & Buy feature in 2016, allowing customers to try on products before making a purchase, which has been well-received by users.

Alteration Services

In 2019, Myntra launched its Alteration as a Service feature, providing customers with convenient and affordable clothing alteration options.

Frequently Asked Questions

1. What is Myntra's return policy? Myntra offers a 30-day return policy for most items, with free returns for orders above ₹799. Customers can initiate returns through the app or website.

2. Does Myntra offer cash on delivery? Yes, Myntra offers cash on delivery as a payment option in addition to online payment methods like credit/debit cards, net banking, and digital wallets.

3. How long does Myntra take to deliver orders? Myntra offers standard delivery within 4-7 business days and express delivery within 2-3 business days. Delivery times may vary based on location and product availability.

4. Can I track my Myntra order? Yes, customers can track their orders through the Myntra app or website by entering their order number or mobile number.

5. Does Myntra offer gift wrapping? Myntra provides gift wrapping services for select products, allowing customers to make their purchases more special.

By offering a wide range of fashion and lifestyle products, leveraging cutting-edge technology, and providing a seamless shopping experience, Myntra has established itself as a leading e-commerce player in India. With its innovative features, exclusive collaborations, and customer-centric approach, Myntra continues to revolutionize the online fashion landscape.