60% Off Hawkers Discount Codes (13 Active) November 2024

About Hawkers

Hawkers is a Spanish eyewear brand founded in 2013 by four university friends: Alex and David Moreno, Iñaki Soriano, and Pablo Sánchez. The brand emerged with a mission to disrupt the traditional sunglasses market by offering stylish, high-quality eyewear at affordable prices, typically ranging from $30 to $60. By leveraging innovative digital marketing strategies and influencer partnerships, Hawkers quickly gained traction, selling over 10,000 pairs of sunglasses daily and achieving significant international presence across more than 50 countries. Their approach has made them a notable player in the fashion industry, particularly among younger consumers.

Key Attributes of Hawkers Sunglasses

Affordable Luxury
Hawkers positions itself as a "smart value fashion" brand, providing designer-style sunglasses without the hefty price tag. This affordability is achieved by eliminating intermediaries in the supply chain, allowing customers to access quality products directly from the manufacturer.

Innovative Marketing Strategies
The brand's marketing strategy heavily relies on social media engagement and influencer collaborations. By utilizing platforms like Instagram and Facebook, Hawkers has built a strong online community that contributes significantly to its sales—around 90% of revenue is generated through social media channels. Their campaigns often include giveaways and referral programs that incentivize customers to promote the brand within their networks.

Diverse Product Range
Hawkers offers a wide variety of sunglasses styles, catering to different tastes and preferences. The brand frequently collaborates with celebrities and companies for limited-edition releases, enhancing its appeal and exclusivity.

Frequently Asked Questions

1. What materials are used in Hawkers sunglasses? Hawkers sunglasses are made from high-quality materials designed for durability and comfort. The lenses are typically UV400 rated for protection against harmful UV rays.

2. How do I know which size to choose? Each product page includes detailed sizing information along with customer reviews that can provide insights into fit. It’s recommended to refer to these guides before making a purchase.

3. What is the return policy? Hawkers offers a flexible return policy allowing customers to return products within a specified period if they are unsatisfied with their purchase or if there are any defects.

4. Are there any warranties on the products? Yes, Hawkers provides warranties on their sunglasses against manufacturing defects. Customers are encouraged to check specific warranty details on product pages.

5. Can I purchase prescription lenses? Currently, Hawkers primarily focuses on non-prescription sunglasses; however, they are exploring options to expand into prescription eyewear in the future.

By combining stylish designs with affordability and robust marketing strategies, Hawkers continues to carve out its niche in the competitive eyewear market while maintaining strong customer satisfaction through innovative engagement tactics.