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About Floom

Floom is an innovative online marketplace that connects customers with independent florists, offering a curated selection of beautiful, handcrafted bouquets. Founded in February 2016 by Lana Elie, Floom aims to revolutionize the floral delivery industry by providing a seamless platform for ordering flowers and supporting local artisans. With a commitment to quality and customer satisfaction, Floom has quickly gained recognition, operating in over 120 countries and partnering with talented florists across the UK and New York.

Unique Selling Points

Floom stands out in the crowded floral market due to several key features:

• Curated Selection: Floom partners exclusively with independent florists who create unique arrangements, ensuring a diverse range of options that cater to various tastes and occasions.
• Same-Day Delivery: Customers can enjoy the convenience of same-day delivery for their orders, making it easy to send flowers at the last minute.
• User-Friendly Platform: The website is designed for ease of use, allowing customers to select bouquets based on delivery postcode, occasion, or floral type with just a few clicks.
• Quality Assurance: Each bouquet is crafted with care and delivered with a guarantee that it will match the online representation, or customers receive their money back.

Frequently Asked Questions

What areas does Floom deliver to? Floom operates in major cities across the UK and New York City, providing same-day delivery services. Customers can check specific delivery options by entering their postcode on the website.

How does Floom ensure quality? Floom collaborates with handpicked independent florists who are vetted for quality. Each florist is required to adhere to Floom’s standards for arrangement and delivery.

Can I customize my order? While Floom offers a range of pre-designed bouquets, customers can often request specific flowers or arrangements by contacting customer service directly.

What happens if my order is not as expected? Floom guarantees that the bouquet delivered will match what was ordered; if it does not meet expectations, customers can request a refund or replacement.

Are there any subscription options? Currently, Floom does not offer subscription services but encourages customers to check back regularly for updates as they expand their offerings.

By focusing on quality products, exceptional service, and supporting local florists, Floom has carved out a niche in the floral delivery market that resonates well with consumers looking for both convenience and artistry in their floral gifts.