25% Off Cue Vouchers, Discount Codes (1 Active) Nov 2024

About Cue

Cue is an Australian fashion brand that has made a significant impact on the retail landscape since its establishment in 1968. Founded by Rod Levis, the brand began in Sydney's Strand Arcade and has grown to become synonymous with modern, stylish clothing that resonates with contemporary Australian culture. Cue is known for its commitment to high-quality fabrics and innovative designs, often featuring exclusive prints. The brand has maintained its family-owned status and continues to produce a substantial amount of its clothing locally, working closely with fabric mills in Europe to create unique materials tailored to its designs.

Unique Selling Points

Innovative Shopping Experience

Cue stands out in the fashion industry due to its pioneering use of technology to enhance the shopping experience. The brand was the first Australian fashion retailer to introduce a visual search tool, known as the Style Finder, which allows customers to find styles by uploading images or taking live photos. This feature, developed in collaboration with Alibaba Cloud, utilizes machine learning to improve product matching over time, making online shopping more intuitive and user-friendly.

Omnichannel Integration

The brand has successfully integrated its online and offline shopping experiences. Cue offers a multichannel wishlist feature that enables customers to save items in-store, which can then be accessed online. This seamless integration allows for personalized marketing experiences, such as notifications for sales or restocked items, enhancing customer engagement and satisfaction.

Personalization through AI

Cue leverages artificial intelligence to provide personalized shopping experiences. This includes tailored product recommendations during parcel tracking and delivery updates, which has significantly increased website traffic. The brand's use of hyper-personalization ensures that marketing communications are relevant and timely, further enhancing customer loyalty and engagement.

Frequently Asked Questions

What is Cue's return policy?

Cue offers a straightforward return policy. Customers can return items within a specified period, provided they are in original condition with tags attached. Returns can be initiated online or in-store, making the process convenient for customers.

Does Cue offer international shipping?

Yes, Cue provides international shipping options. Customers outside Australia can select this option at checkout, though shipping fees and delivery times may vary based on location.

How can I contact Cue's customer service?

Customers can reach Cue's customer service through their official website. The site offers a contact form, live chat options, and a dedicated phone line for inquiries.

Are there any size guides available?

Cue provides comprehensive size guides on their website to help customers select the right fit. These guides include measurements for different clothing types, ensuring a better shopping experience.

Does Cue have physical stores?

Yes, Cue has a robust presence across Australia and New Zealand, with stores located in major cities and within select department stores. This allows customers to experience the brand in person and receive personalized service from staff.