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About Burpee

Burpee, a name synonymous with high-quality seeds and plants, has been a cornerstone in American gardening since its founding in 1876 by W. Atlee Burpee. Born in 1858, Burpee was an 18-year-old with a passion for plants and animals when he started his business with a $1,000 loan from his mother. Initially focused on livestock and poultry, the company quickly expanded to include seeds, capitalizing on the repeat business that seeds provided. Today, Burpee is the largest home garden seed and plant company in the world, known for its innovative varieties and commitment to gardening success. Owned and operated by George Ball, Jr., Burpee continues to thrive in the Philadelphia area, offering a wide range of garden vegetables, herbs, and flowers.

Standout Features

Burpee's success can be attributed to several standout features that set it apart from other gardening companies:

• Innovative Varieties: Burpee has a long history of introducing groundbreaking varieties of vegetables, herbs, and flowers. Examples include the first yellow impatiens, 'African Queen'; the first perfectly spherical zucchini, 'Roly Poly'; and the first hybrid white marigold, 'French Vanilla'.
• High-Performance Plants: Burpee's plants are trialed and selected to ensure gardening success. Their seeds are known for their dependable performance, making them a favorite among gardeners.
• Comprehensive Catalogs: Burpee's catalogs, which have been a staple since the late 19th century, offer a wide range of seeds and plants. These catalogs are now complemented by an extensive online presence, allowing customers to browse and purchase products easily.
• Historic Research Station: The company operates the Fordhook Farm, a 60-acre research station in Doylestown, Pennsylvania, which has been the site of many horticultural innovations since its purchase in 1888.

User Reviews and Feedback

Burpee enjoys a strong reputation among gardeners, as evident from user reviews and feedback across various platforms:

• Customer Loyalty: Many customers praise Burpee for its consistent quality and innovative products. On platforms like Trustpilot and Amazon, customers often highlight the reliability of Burpee's seeds and the excellent customer service.
• Positive Experiences: On YouTube and other social media platforms, gardeners frequently share their positive experiences with Burpee seeds and plants. They often commend the company for its helpful gardening tips and the success they achieve with Burpee products.
• Community Engagement: Burpee encourages community engagement by inviting customers to share their gardening success stories and photos. This approach fosters a sense of community among gardeners and reinforces the brand's commitment to customer satisfaction.

Promotion and Loyalty Program

Burpee engages its customers through various promotional activities and loyalty programs:

• Seasonal Catalogs: Burpee sends out seasonal catalogs that highlight new and popular products. These catalogs are often accompanied by special offers and discounts, making them highly anticipated by gardeners.
• Online Specials: The company frequently offers email sales specials and postal flyers for seeds, plants, and gardening accessories. These promotions help keep customers informed about new products and special deals.
• Gardening Tips and Recipes: Burpee provides helpful gardening tips and recipes to support customers throughout the growing season. This additional support enhances the overall gardening experience and fosters customer loyalty.

Frequently Asked Questions (FAQs)

Q: What is the history of Burpee?

Burpee was founded in 1876 by W. Atlee Burpee, who started the business with a $1,000 loan from his mother. Initially focused on livestock, the company quickly expanded to include seeds and has since become the largest home garden seed and plant company in the world.

Q: What types of products does Burpee offer?

Burpee offers a wide range of garden vegetables, herbs, and flowers. Their products include seeds, plants, and gardening accessories, all of which are trialed and selected to ensure gardening success.

Q: How does Burpee support its customers?

Burpee supports its customers through comprehensive catalogs, online resources, and helpful gardening tips. The company also encourages community engagement by inviting customers to share their gardening success stories and photos.

Q: What are some of Burpee's notable innovations?

Burpee has introduced several groundbreaking varieties, including the first yellow impatiens, 'African Queen'; the first perfectly spherical zucchini, 'Roly Poly'; and the first hybrid white marigold, 'French Vanilla'. The company also revolutionized the salad industry with the introduction of Iceberg lettuce in 1894.

Q: Where is Burpee headquartered?

Burpee is headquartered in Warminster, Bucks County, Pennsylvania, and operates the historic Fordhook Farm in Doylestown, Pennsylvania.

By understanding these aspects of Burpee, gardeners can better appreciate the company's commitment to quality, innovation, and customer satisfaction, making it a trusted name in the gardening community.