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About air up

air up is a pioneering brand that has transformed the way we hydrate by introducing a unique hydration system that flavors water through scent. Founded in 2018 by Lena Jüngst and Tim Jäger, the company originated from a university project focused on the intersection of neuroscience and design. The air up bottle utilizes a technology called Scentaste™, which allows users to experience flavors without the need for sugar or artificial additives. This innovative approach not only promotes healthier drinking habits but also aligns with sustainable practices, making air up a compelling choice for health-conscious consumers.

Key Features of air up

Innovative Scent-Based Hydration

The standout feature of air up is its Scentaste™ technology, which leverages the principle of retronasal smell to create flavor experiences. When users sip from the air up bottle, the scent from specially designed pods interacts with the water, tricking the brain into perceiving flavor without any actual flavoring agents. This method allows for a guilt-free hydration experience, as the pods are made from natural ingredients without added sugars or calories.

Sustainable Design and Production

air up is committed to sustainability. The company has made significant strides in reducing its environmental impact by producing its bottles in the EU and utilizing renewable energy in its manufacturing processes. Each pod can flavor up to 5 liters of water, significantly cutting down on single-use plastic waste. Furthermore, air up partners with Eden Reforestation Projects, planting a tree for every order placed, reinforcing its dedication to environmental stewardship.

Customization and Variety

With over 28 different flavor pods available, air up allows users to customize their hydration experience. The pods are interchangeable, enabling consumers to switch flavors easily, catering to diverse taste preferences. The bottles themselves come in various colors and designs, allowing for personal expression.

Frequently Asked Questions

How does the air up bottle work?

The air up bottle works by using scent pods that release natural aromas when you sip water. This technology tricks your brain into perceiving flavor without actually adding any flavoring agents to the water.

How long do the flavor pods last?

Each flavor pod is designed to infuse approximately 1.3 gallons of water, equating to about 10 bottles of flavored drink, making them a cost-effective choice for consumers.

Are the ingredients in the flavor pods natural?

Yes, the flavor pods are made from natural ingredients, including real fruits, herbs, and spices. They contain no artificial flavors, allergens, or added sugars.

Can I customize my air up bottle?

Absolutely! air up offers various customization options, including different bottle colors, mouthpieces, and strap designs, allowing users to personalize their hydration experience.

Is air up suitable for children?

Yes, air up is designed to be appealing to both adults and children. The fun and engaging experience of flavored water through scent makes it a great option for families looking to promote healthier drinking habits.

air up continues to innovate and expand its product offerings, making it a noteworthy player in the beverage industry, especially for those seeking healthier and more sustainable hydration solutions.